Episode 15

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Published on:

14th Nov 2023

Episode 15: Krishna Tatta, Engineering Leadership @ Google

How is Generative AI Transforming the Salesforce AppExchange Ecosystem? What Strategies Can ISVs Employ to Differentiate in an AI-Driven Market? How Do Ethical and Compliance Challenges Shape AI Integration in Business Applications?

In this episode, Jakub Stefaniak talks with Krishna Tata, who has a rich background in developing products for Salesforce ISV partners and currently leads application engineering at Google. The discussion centers on the impact of generative AI in the Salesforce AppExchange ecosystem.

The conversation explores how ISVs can differentiate themselves in a market rapidly adopting AI, with Krishna advising on leveraging Salesforce innovations and focusing on automation, personalization, and user experience. She stresses the importance of balancing AI adoption with effective problem-solving, tailoring solutions to specific business needs.

Krishna also delves into the competitive dynamics of the AppExchange, predicting a more competitive future but recognizing the value this brings to end-users. She advises ISVs on the crucial decisions regarding AI model selection, considering factors like latency, intelligence, dataset richness, and compliance.

The episode concludes with a focus on AI's role in software development, acknowledging its significant impact on productivity while affirming the continued importance of human expertise.

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About the Podcast

AI Innovation meets AppExchange
Expert Insights from leaders in the Ecosystem
"AI Innovation meets AppExchange: Expert Insights from Leaders in the Ecosystem" is a bi-weekly podcast that explores the impact of AI on the AppExchange ecosystem, challenges faced during implementation, opportunities for product development, and ethical considerations.

Hosted by Jakub Stefaniak, the VP of Technology Strategy and Innovation, the podcast features conversations with entrepreneurs and executives from ISV or OEM AppExchange partners. The podcast follows a one-on-one conversation format, with a flexible discussion rather than a formal interview.

Each episode runs for approximately 20-25 minutes and will be made available as both a video and podcast recording for the audience. Discussions around AI's impact on the AppExchange, opportunities, and ethical considerations will showcase industry experts' knowledge of the AI space and drive positive change in the Salesforce ecosystem.

The podcast will create a platform for engaging conversations, encouraging dialogue between industry experts and listeners and helping to establish a network of professionals interested in AI within the Salesforce ecosystem.

If you're interested in learning more about AI's impact on the Salesforce ecosystem, be sure to subscribe to the podcast and newsletter for future episodes and updates.

About your host

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Jakub Stefaniak

Jakub Stefaniak
VP, Technology Strategy and Innovation at Aquiva Labs
Salesforce Certified Technical Architect (CTA)